Spice packaging and promotion

Brand: "香香" 香料

A Hong Kong local spice brand in grocery store. The brand "香香"香料 does not have design and only put their products inside plastic bags. This project is helping this small local brand to re-design their packaging and also strengthen the promotion.

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Typography in handwritten calligraphy style is designed for the logo and the words on package. This is to emphasize the human value in the brand's product.

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Red, deep brown and orange yellow are representing the 3 best-selling products, dry chili, illicit verum and cinnamon.